Bistro Romain Concept

Concept and values

Location, gastronomy, price, welcoming

Bistro's conviviality and closeness means: a pleasant team, a warm atmosphere and a good spirit at very affordable prices and set menus.

Roma's influence: honor to classical Roma with its love of arts and liking for outstanding setting.

Inspired from the famous Café Greco in Roma, this concept will deep you in a warm Italian style atmosphere.

Every restaurant offers its customers a collection of old Italian master pieces. Paintings, lithography, pillars, fountains... the setting is both intimate and imposing.

Italian inspired cooking with high level of products quality.

An "all you can eat" concept for certain items like carpaccio (beef, salmon, vegetables or orange), pasta bar or dessert tapas confers an image of generosity.

• 14 restaurants in Paris
• 9 restaurants in Paris in suburban area
• 16 restaurants in the provinces
• Average ticket around : 21,40 euros
• Estimated market share of the themed restaurant sector: 5 %
• Turnover in 2003 : 58 millions d'€
• 1 500 employees.
  

Restaurants' target is a locally-based customers with unique sites, both in Paris and in the provinces